IT and Business Insights for SMB Solution Providers

Robin Robins

Article
Speaking the Language of Your Customers
January 20th, 2021 | Charles Swihart
Preactive IT Solutions transformed its business by putting a vertical stake in the ground and aggressively marketing that expertise. - read more
 
Article
Two Lists, and One Decision to Thrive During Tough Times
November 10th, 2020 | Robin Robins
If you’re serious about growing your MSP business, now is the time to focus on higher-income-producing activities like sales and marketing and delegate everything else. - read more
 
Article
Growing It Forward
July 23rd, 2020 | Sitima Fowler
Through concerted marketing, standardization and automation, and an aggressive growth strategy, Iconic IT is well positioned for the future. - read more
 
News
Annual Robin Robins Boot Camp Wraps Up Today
May 1st, 2020 | Colleen Frye
Technology Marketing Toolkit CEO Robin Robins reminded the MSP virtual attendees at the annual event that the fundamentals of business have not changed despite the coronavirus impact, and growth opportunities still exist. - read more
 
Resource
COVID-19 Recession Rescue Strategies
April 10th, 2020 | Robin Robins and ChannelPro
In this on-demand webinar, marketing expert Robin Robins provides essential advice on how to avoid losing sales and market your MSP during the COVID-19 pandemic. - read more
 
Blog Entry
Not Cancelled: Robin Robins' Big Boot Camp
March 16th, 2020 | Karl Palachuk
Update March 16th: This event has gone virtual. Same link. ----- ----- Robin Robins has announced that she is holding her "Big Show" as scheduled: - read more
 
Article
An Important Tool for Overcoming Sales Objections: Negative Preparation
November 25th, 2019 | Robin Robins
Salespeople need to prepare for every scenario that might jeopardize closing a deal. - read more
 
Article
Hiring to Take Your Business Higher
November 20th, 2019 | Joanna Sobran
MXOtech’s success is fueled by a recruitment and hiring process that puts core values first, looks inward for career paths, and embraces diversity and inclusion. - read more
 
Article
Turning Customers into Partners
September 19th, 2019 | Bob Coppedge
With a co-managed IT services offering, Simplex-IT extends its tools and processes to internal IT departments for a win-win partnership. - read more
 
Article
3 Steps to Massively Grow Your IT Services Company
August 9th, 2019 | Robin Robins
Money flows to those who do the right activities—and have the hustle—to attract it. - read more
 

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