Resources

How Do I Design an MSP Case Study that Sells Without Bragging?
Templates and messaging tips for creating authentic, results-driven case studies.
FREE DOWNLOAD: MSP Cybersecurity Risk Playbook
Learn where many MSPs go wrong, how to fix it, and what safeguards you can build into your services and contracts to protect both your clients and your business.
FREE CHECKLIST DOWNLOAD: Assessing Your MSP Team’s Cybersecurity Expertise and Training Needs
Your team is the backbone of your MSP’s cybersecurity offerings, but are they fully equipped to meet client demands? High-quality cybersecurity services require expertise, certifications, and continuous training to keep up with evolving threats.
FREE DOWNLOAD: A Prospect’s Worst Nightmare: The Real-world Stories That Sell Cybersecurity
Stop selling features — start telling the stories that make CEOs, CFOs, and business managers feel the risk of inaction. This guide shows you exactly how to create urgency, win trust, and close more cybersecurity deals.
MSP Checklist – Leveraging AI for Predictive Client Insights
Are you unlocking the full potential of AI to harness predictive client insights, or leaving critical business value on the table?
Is Your MSP Website Costing You Leads?
This guide walks you through the most common website missteps that prevent MSPs from converting traffic into leads and how to fix them with practical, client-focused updates.
FREE DOWNLOAD: Ultimate Guide to Choosing Go-to-market and Growth Strategies
This guide explores three critical areas of go-to-market decision-making. From building a sales pipeline to choosing your ideal customer profile and vendor relationships, these guides are designed to help you compare the trade-offs and opportunities of each path. Whether you’re doubling down on referrals, moving upmarket, or evaluating vendor alliances, you’ll find the insights you need to move forward with clarity.
Josys Resource Page
Josys is the multi-tenant SaaS Management Platform that simplifies how MSPs work. Our holistic approach equips MSPs with 360o control over their clients’ SaaS environment by making it easier to […]
What Do the Experts Say About How MSPs Should Price Their Services?
ChannelPro’s latest virtual event tackled the hottest topic for MSPs—pricing—with expert insights and real-world strategies from channel experts Matt Rose, Rayanne Buchianico, and Carrie Richardson.
What Marketing Tactics Work Best for MSPs?
Take your MSP to the next level with effective marketing tactics. Learn how to attract new clients and build strong relationships.
Cybersecurity Answer Center
Wondering how to build a bulletproof cybersecurity stack or sell managed security services effectively? This section has the answers, with tools to protect your clients and grow your business.
FREE DOWNLOAD: ChannelPro Ultimate Guide to AI and Automation for MSPs
Whether you’re looking to automate repetitive tasks, integrate AI-driven security solutions, or measure the success of your automation efforts, this guide is designed to help you harness the power of AI to grow and scale your MSP.
How Do I Build Profitable Partnerships with Vendors?
Building profitable partnerships is the secret weapon for MSPs to skyrocket profits, dominate markets, and deliver unmatched client value.
What Strategies Can I Use to Improve Efficiency in My MSP?
To improve efficiency and maximize profitability, MSPs must embrace automation, streamline workflows, and invest in upskilling their teams to deliver exceptional service with less effort.
MSP Checklist: Should I Partner with Other MSPs?
Looking to scale your business? Partnering with other MSPs can offer benefits that you can’t achieve on your own.
Voice of the Vendor: MSP Summit 2025, Orlando – Part 2
Join ChannelPro’s Ray Lyons live at live at the MSP Summit 2025 in Orlando where he speaks with Nakivo, FileCloud, and Drata.
Am I Watching the Right Metrics? Here Are 7 MSP Sales Metrics Every Owner Should Track Weekly.
We offer up a no-fluff guide to keeping your sales machine healthy and predictable.
California MSP Checklist: Where to Reduce Expenses to Improve Profitability
This checklist helps MSPs identify areas to reduce costs by auditing tools, staff, and contracts while maintaining operational effectiveness and client satisfaction.
MSP Checklist: Why Specializing in a Vertical Could Skyrocket Your Business
Evaluate whether your MSP would benefit from specializing in a vertical. This checklist covers profitability, demand, and more.
FREE DOWNLOAD: Identifying Ideal Cybersecurity Clients
This guide helps you zero in on the prospects and customers who are most likely to need, value, and invest in advanced cybersecurity protection.
vCISO Services: The Next Big Opportunity
The MSP industry is shifting fast and vCISO services are leading the charge. Watch our webinar to learn how MSPs are turning compliance pressure into revenue, trust, and growth without adding headcount.
How Much Is My MSP Worth? A Straight-Talk Guide to Valuation
This guide breaks down the valuation basics, common misconceptions, and what you can do right now to strengthen your MSP’s worth, even if you’re not planning to sell anytime soon.
Internal Succession vs. External Sale: Which Exit Path Is Right for You?
This article breaks down the two most common exit paths: passing the business to someone already inside it (internal succession) or selling it to an outside buyer (external sale).
Winning New Clients Answer Center
Need help winning new clients for your MSP business? Get proven lead generation strategies, sales techniques, and marketing best practices designed specifically for managed service providers.
MSP Liability in a Breach: Am I at Risk for Promises Made in Marketing?
This guide can help MSPs assess their risk based on language like, “We’ll keep you 100% secure.”