IT and Business Insights for SMB Solution Providers

Healthcare IT in the COVID and Post-COVID Era: Page 3 of 3

The pandemic-spurred triple threat of increased demand, decreased access, and mandatory distancing put digital transformation into overdrive. By Jennifer Oladipo
Reader ROI: 
COVID HASTENED the digital transformation of healthcare, with new IT needs arising for virtual care, remote work, and security.
CHANNEL PROS will need to navigate a culture marked by medical innovation but reluctance to change work processes.
USE CASES include virtual experiences, cloud services, business intelligence, remote desktop and help desk, and collaboration.

Getting Started

To get up to speed, channel pros can find resources from the Healthcare Information and Management Systems Society (HIMSS) and the College of Healthcare Information Management Executives (CHIME).

Casey recommends starting slowly by targeting one entry point, such as virtual experiences, “and eat the elephant one bite at a time." Sometimes a system simply needs to be made more user-friendly. She also recommends MSPs “do some secret shopping” to see if process engineering and workflows function the way they’re supposed to.

Machulsky suggests a simple but unconventional way to broach the health IT conversation: a nice note.

“When you have to get your thoughts on paper and tell a customer what you see and how you can help them change, even starting with something as simple as a letter to one of your sponsors or long-time buyers is great advice.”

He points to the poet Lord Byron’s quote, “Letter writing is the only device combining solitude with good company.”

That sounds like the perfect device for integrators doing business in the COVID era.

Image: iStock

About the Author

Jennifer Oladipo's picture

JENNIFER OLADIPO is an award-winning business journalist. She’s written for national and international publications focused on science and technology sectors and has held communications positions in multiple organizations, including a Fortune 200 technology company.

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