Both units are slated to arrive in the current quarter. The 14p Gen 2 will be priced at $849 and up while the 16p Gen 2 will be priced at $1,299 and up.
First introduced in May 2019, the ThinkBook family caters to younger buyers looking for notebooks that are both more stylish and more affordable than Lenovo’s ThinkPad. All of the models unveiled today, for example, feature an aluminum case with a dual-tone finish.
“I think we’re really trying to meet that millennial generation that is looking for something that has a little bit different look and feel, and maybe didn’t grow up with the ThinkPad kind of bento box design,” Cato says.
Since the product line’s debut, he adds, ThinkBook sales have exceeded Lenovo’s expectations.
“Most of last year, we could barely keep the books on the shelves at our partners,” he says. “It really hit a sweet spot in the market with both the design and sort of the class that it was in, as well as the price points that we were able to hit.”
Lenovo added six other models to the ThinkBook portfolio last September.