IT and Business Insights for SMB Solution Providers

The Importance of a Cloud Enablement Plan: Page 2 of 2

Consolidating multitenant environments will help customers achieve more efficient operations, optimize collaboration and engagement, and improve management of resources. By Lauren Brunson

The Rise of Multitenant Consolidations
As more companies rely on remote operations now and in a post-pandemic world, there will likely be an increase in the consolidation of multitenant environments over the next year or so. There are several reasons why this will happen. Mergers and acquisitions, which have been momentarily paused during the early days of the pandemic, will steadily resume as companies are purchased and join other companies. The continual rollout of technology improvements from cloud providers like Microsoft will prompt upgrades and drive migration projects. Additionally, there is a shifting societal norm in countries previously reluctant to embrace the cloud. These markets traditionally held in-person and on-prem business operations in high regard but are now revisiting their operations and looking to adopt cloud technologies to maintain business continuity. 

Pivoting on the fly is never easy, but it’s important for MSPs and IT solution providers to help position their customers for continued success. For those companies that quickly spun up a cloud tenant to enable remote work, the time to implement a larger cloud enablement plan is now. Consolidating multitenant environments will help customers achieve more efficient operations, optimize collaboration and engagement, and improve management of resources. 

LAUREN BRUNSON is a senior technology strategist at BitTitan, where she works closely with sales managers to achieve new partner acquisitions and revenue growth. As a Certified Engineer, she helps people identity the best path to the cloud. Her areas of expertise include technical enablement, sales methodology, and customer satisfaction, and she serves as BitTitan’s resident Azure expert. Prior to BitTitan, Lauren worked as a sales engineer with AppRiver, a software company that specializes in cybersecurity, productivity, and compliance solutions. Since 2011, Lauren has helped more than 5,000 companies move their business to the cloud. 

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