Backup and recovery solutions provider Backupify has launched the Backupify Developer Platform. It is a core set of Application Programming Interfaces (APIs) designed to enable SaaS VARs to integrate Backupify’s data protection functionality into their applications.
Data security and privacy concerns are sometimes cited by SMBs as deterrents from SaaS solutions. Backupify aims to provide a response to these concerns with its new APIs.
“The Backupify Developer Platform will help accelerate market acceptance of SaaS applications by enabling VARs to continue to focus on what they do best while relying on Backupify to protect their customers’ data,” states a Backupify press release submitted to ChannelPro-SMB.
“Our experience in backup and recovery solutions for Google Apps and Salesforce customers has taught us that there is tremendous demand in the market for independent data protection for all SaaS applications,” says Backupify CEO Rob May. “Customers and ISVs have approached us over the years to support their SaaS applications, which led us to create the developer platform. We’re excited to work with leading ISVs on the initial integrations.”
By integrating with the Backupify Developer Platform, VARs can push Backupify’s enhanced data protection to their customers and, according to Backupify, will “soon be able to offer the functionality either as an integrated component of their solutions or as an optional upgrade.”
Initial beta phase SaaS ISV partners include Apptivo, Freshdesk, Mavenlink, Nimble, and Pipeline Deals. The Backupify API and initial ISV partner integrations will be available in Q2 2013.
