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Coming to you from an air-conditioned room in sunny Phoenix, Erick and Rich discuss Barracuda's security-first RMM strategy, tracking your marketing metrics, and the arrival of IoT sensors where we perhaps least want them: airplane lavatories.
Everyone loves sales leads, right? That's why Erick and Rich are discussing Axcient's new lead generation program and best practices for qualifying leads this week. Plus a superyacht that might be just what you're looking for if you have $325 million lying around. - About us
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With each issue packed full of powerful news, reviews, analysis, and advice targeting IT channel professionals, ChannelPro-SMB will help you cultivate your SMB customers and run your business more profitably.
Social Media
Article
September 7th, 2017 | Daniel Newman
Why do some people in AV marketing shy away from mentioning other companies in a positive way? Can this make your company’s social media seem boring?
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Blog Entry
July 11th, 2017 | Eric Ligman
Blog Entry
June 27th, 2017 | Eric Ligman
Here we are, just a couple weeks from my favorite week of the year, our annual Microsoft partner conference, now known as Inspire.
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Article
June 1st, 2017 | Megan Santosus
Expert advice from experienced marketing consultants on how to use social media platforms as marketing tools.
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Article
May 19th, 2017 | Carolyn Heinze
Social media is a boon for businesses, but learn how to respond when a customer talks trash about their service or support.
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Article
December 1st, 2016 | Rich Freeman
Based on the results of our latest reader survey, channel pros lean heavily on sites like LinkedIn and Facebook to promote themselves, albeit not as heavily as SMBs at large.
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Press Release
November 22nd, 2016 | Rich Freeman
New research shows social media is the dominant marketing channel for small business for second consecutive year; Findings to be presented at BIA/Kelsey SMB, Sept. 29-30 in Denver.
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Blog Entry
August 8th, 2016 | Eric Ligman
Article
August 4th, 2016 | Carolyn Heinze
An entire generation of salespeople are neglecting face-to-face communication, affecting sales for channel firms and other businesses. Here’s how to turn that around.
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Blog Entry
July 13th, 2016 | Eric Ligman
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