IT and Business Insights for SMB Solution Providers

ASCII Success Summit Touches Down Near Big Apple

The ASCII Group brings its year-long, multicity educational and networking tour to the Greater New York/New Jersey area. By Michael Siggins

The ASCII Group’s 2015 IT SMB Success Summit Series is being held June 24 and 25 at the Renaissance Newark Airport Hotel in Elizabeth, N.J., the fifth stop in the year-long tour. The Success Summit provides an opportunity for attendees to obtain education, hear industry presentations, browse the vendor solutions pavilion, attend an ASCII member meeting, and network with peers.

The pre-day activities on Wednesday included lunch and business card exchange. Jerry Koutavas, president of the ASCII Group, kicked off the summit with a welcome and ASCII State of the Market presentation.

Vendor-sponsored sessions on Wednesday covered topics such as business continuity, mobile file sharing, simple website changes that make a difference, simplified business management, compliance and managed services, building a cloud strategy, selling VoIP, and using IT assessments to grow business. A welcome reception capped off the pre-day events.

The main day event kicks off with a networking breakfast and peer card exchange. Guest speaker and ASCII member C.J. Ezell, founder and CEO of PointClear Networks, a healthcare systems integrator and managed services provider based in Fairhope, Ala., is speaking with attendees about “Adding Dental Integration to Your Managed Services Practice.”

ASCII member Charles Tholen, president and CTO, Cognoscape LLC, is presenting “Successfully Winning in The Legal Market With Managed Services.” And ASCII member, Eugene Tawiah, a certified Ethical Hacker, is speaking about “Proven Triggers to Help SMB Customers Focus on Cybersecurity.”

The special guest speaker is Joe Navarro, best-selling author and former FBI counterintelligence officer recognized as the leading expert on nonverbal behavior. In his presentation, “Sales and Speed Reading—Renowned FBI Analyst Tells All,” he explains how to "speed-read" people: decode sentiments and behaviors, avoid hidden pitfalls, and look for deceptive behaviors. He will also explain how your body language can influence prospects, clients, and personal acquaintances and what strangers think of you.

Vendor presentation topics include: capturing the power of the cloud, being a perpetually valuable MSP, white-labeling strategies, disaster recovery, mobile opportunities, and more.

In the Executive MSP Market Summaries session attendees will learn about opportunities for MSPs to tack on additional recurring revenue. And in the ASCII Community—Building Business Together session, attendees will hear how the next wave of services will be further built leveraging the ASCII community and helping take IT providers’ businesses forward.

Attendees also have the opportunity to browse the solutions pavilion, meet ASCII staff, and vote on vendor awards.

The day ends with a closing awards ceremony and giveaways, followed by an ASCII member meeting.

The Summit Series is designed for qualified industry IT professionals and managed service providers, and is targeted toward those who are looking to increase revenue and enhance their current business model. ASCII members receive free admission to the event.

The ASCII Group is a membership-based community of independent MSPs, VARs and solution providers. Next stop on the tour is August 19 to 20 in the Boston area.

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