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Veeam Introduces NEW Competency Program for VARs and Cloud and Service Provider Partners

Data protection company Veeam Software has launched the Veeam Competency Program for Veeam value-added resellers (VVARs) and Veeam cloud and service provider (VCSP) partners. The new program provides dedicated expertise and resources to support customers and partners using the recently launched Veeam Data Platform, with Veeam Backup & Replication (VBR) v12 as the foundation. Program alumni will be recognized with Veeam credentials for their technical and go-to-market offerings that help differentiate their portfolio in the market.

The Veeam Competency Program initiative aims to build “ProPartner Competency” through a high-value partner network across the globe. The program is designed in a simple but robust way: eligible VVARs and VCSP partners that have developed first-class solutions can apply to have their use case specific offering audited by Veeam. Every go-to-market and technical competency achieved will be rewarded with a verified Veeam badge. This new data protection proficiency level will be highlighted by a premium placement on the Veeam ProPartner Directory on, a partner list facilitating the process for customers looking for a suitable IT business partner.

VVAR competency categories include:

  • Ransomware and Disaster Recovery: Enable partners to help organizations implement transparent and actionable backup as a service and disaster recovery as a service strategies for detecting suspicious activities, protecting data with immutable backup options, and rapidly recovering backup data.
  • Public Cloud Protection: Nurtures a strong understanding of the cloud-native backup solutions market and customer challenges. A qualified VVAR is able to represent the public cloud backup as a service capability supported by all Veeam cloud-native backup solutions and deploy the adequate solution for the customer.
  • Microsoft 365 Protection: Understands that Microsoft’s responsibility ends at application uptime, leaving the customer responsible for data loss avoidance. The trained VVAR supports the customer to protect against the risk of losing access and control over their most critical processes with Veeam Backup for Microsoft 365.
  • Container Protection: Warrants that a VVAR can implement the protection and mobility of customers’ containerized workloads and help future-proof their customers’ cloud-native strategy through knowledge development supported by Kasten by Veeam.

VCSP Customer Ready competencies recognize partners that provide Veeam-powered “as a service” solutions to customers. VCSP Reseller Ready competencies connect service providers with VVAR partners who are looking to resell cloud services. Existing VCSP competency categories include:

  • Off-site Backup
  • Disaster Recovery as a Service
  • Backup as a Service (BaaS) for Microsoft 365
  • Managed Service Provider (MSP) Backup (Reseller Ready only)

Today, Veeam is announcing new VCSP competencies, available for both Customer Ready and Reseller Ready partners:

  • Backup as a Service (BaaS) for Amazon Web Services (AWS)
  • Backup as a Service (BaaS) for Microsoft Azure

The Veeam ProPartner Network is a global ecosystem of partners that work directly and indirectly with one another to build, market, and sell Veeam’s on-premises, off-site, and cloud consumption models. VVAR and VCSP partners have access to customized programs, tools and resources designed to enable them to become more profitable and drive growth according to their business models and objectives. For partners interested in learning more or signing up for the Veeam Competency Program, please visit the Veeam ProPartner portal.

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