Dynabook Americas, Inc. is the new name of Toshiba America Client Solutions, Inc., effective immediately, the company announced. The company plans to continue offering award-winning, business-focused mobile and IoT products in the United States.
“Although our name is changing, we are still the company that in 1985 introduced the world’s first laptop and pioneered the adoption of more than 30 World’s First Technologies, including design, battery, display and wireless breakthroughs, which have shaped the modern laptop,” said Takayuki Tono, senior vice president, Dynabook Americas, Inc. “We will continue to reinvent mobility, expand our IoT and AR Smart Glasses portfolios, and deliver world-class support to help improve our customers’ ability to work smarter and accomplish more.”
The name change ensures synergy for Dynabook Americas with its parent company Dynabook Inc. (formerly Toshiba Client Solutions Co., Ltd.), which officially changed its name on January 1, 2019. The name change has no impact on the day-to-day business of Dynabook Americas and is a unifying measure to align our PC business globally. In addition, affiliated companies in Europe, Singapore, Canada, and Australia will also incorporate “Dynabook” into their naming conventions and complete the organization’s global naming strategy.
The Dynabook brand is well established in Japan and represents more than 30-years of award-winning products featuring a wide variety of world’s first technological innovations. Dynabook Americas looks to build on this heritage of innovation, reliability, and quality in the United States. During the past three decades, the company has introduced the world to the following technologies: TFT Color Display, Integrated Optical Drive, Wireless Docking, Quad Core HD Processor and 4K Display in a laptop.
To maximize the power of the brand, Dynabook Americas plans to continue using the popular sub-brands of Portégé, Tecra, and DynaEdge on its award-winning mobile computers and emerging solutions business. The company plans to grow its product and solutions portfolio and roll-out new products featuring the Dynabook brand in the second quarter of 2019.