Every year, the channel gets a new set of tools to consider and trends we’re told will change everything. Some will. Others will give way to the next list before we’ve even finished evaluating them.
The harder work for MSPs is deciding where to invest. What will help your team serve clients better? How can your business deliver services more profitably? And what should you do now to prepare for the year ahead?
Those questions helped shape the cover story in the ChannelPro Special Report, Edition 4, 2026.
What to expect in 2027 in the IT channel
In our 2027 Forecast, we asked successful MSPs and channel professionals to share what they’re watching and how they’re preparing. Their insights offer a useful perspective on the decisions service providers face every day. One of the best ways to learn about this business is to hear from people running one. A forecast can point you toward a promising opportunity.
But a fellow MSP can tell you what it takes to pursue it, from getting your team ready to earning a client’s trust. That’s also why I hope you’ll spend some time perusing these stories in the issue:
- Preparing proposals by hand can eat up valuable time. Experts share how quoting software helps MSPs create accurate proposals faster and move deals forward.
- Ticket counts can miss the work that keeps clients happy. We explore how MSPs can measure performance across different roles and recognize the people delivering results.
- One great salesperson can only do so much. In our PeertoPeer feature, TenHats CEO Brian Strong recounts how training his sales team helped transform individual success into a repeatable process — and boosted revenue.
Publisher Michael Siggins serves as emcee at ChannelPro’s events.
These stories share a practical purpose. We want you to find an idea you can discuss with your team, test within your own operations or bring to a client conversation.
No one can say exactly what the year ahead will bring. But I hope our coverage can help you ask better questions, learn from your peers and make thoughtful choices.
Join us at our events
We’ll keep the conversations going at ChannelPro 2027 events. I hope to meet many of you there and learn how we can help you succeed. Thank you for being a ChannelPro Insider, and for sharing your experiences with us. We’re glad to be part of your journey.
Founder and Publisher
The ChannelPro Network
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- Want to share your success with the ChannelPro community? Send it to editors@channelpronetwork.com
- Become a ChannelPro Insider for free and gain access to our educational content and special offers.
- Attend our online and in-person events. We always make time for Q&A.
- And make sure you see our newest Answer Center articles! Browse ChannelPro’s MSP Answer Center.
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