Archive for AchieveUnite
Partner Tip of the Week: Drive Innovation by Leveraging Partnerships
MSPs should encourage open mindedness to harness the distinct capabilities and insights of both their vendor partners and their clients. This approach involves initiating projects with a blank slate and consciously setting aside any assumptions about customer needs. This results in outside-the-box ideas getting consideration. In the same way, when customers adopt a ‘what if […]
Partner Tip of the Week: Align Partnerships with Customers to Ensure Business Needs are Met
The most profitable business arrangements are relationship-driven and not transactional. That’s the pathway to recurring revenue. By forging strategic alliances with your customers, you’re not just selling a product or service—you’re co-creating solutions tailored to their needs. The goal of every customer interaction should be to: Highlight recent successes and thank the customer for their […]
Partner Tip of the Week: Partner with Your Customers to Deliver Business Outcomes
Customers are seeking successful business outcomes, not products or services. They expect vendors and partners to work together (via the partner ecosystem) to build solutions that deliver business outcomes. The success of the business outcome is dependent on a partnership between buyer and seller in which they work together to maximize the value of the […]