Topic: Business Strategy - Page 104

Channel pros should expect nurturing, long-term, and highly productive business relationships with their vendors that benefit everyone involved.

Don’t settle for the small fries, people. Real entrepreneurs, like this week’s guest host, Sitima Fowler of Iconic IT, put in the work to enjoy a large fries lifestyle. You’ll hear all about it on this week’s show, too, along with what she, Matt, and Rich have to say about Ingram Micro’s cloud revenue management tool, Pulseway’s automated self-serve client portal, best practices for social media marketing, and building profitable cloud service bundles.

Rich is back from vacation and ready to talk with Erick about Pulseway’s automated self-serve MSP customer portal, best practices for discussing security with customers, and a real estate listing in Florida with an unusual kitchen amenity.

Best practices for building high-margin cloud bundles that provide value for customers.

With a proper plan in place, the benefits of a successful M&A can far outweigh the pitfalls.

Key indicators like automation and streamlined service processes, supported by a platform designed for growth, position you to take advantage of market opportunities.

MSPs following cybersecurity best practices have the foundation to add CMMC compliance services to their portfolio.

Your regular hosts are joined this week by marketing-savvy MSP Ed Correia, of Sagacent Technologies, marketing-savvy consultant (and ID Agent founder) Kevin Lancaster, of The Venture Mentor, and marketing expert (and former Kaseya exec) Matt Solomon, of Channel Halo. So you know you’re going to get some rock-solid marketing advice.

Erick and Rich discuss why hiring good employees is so hard today, why that trend makes retention critical, why you should (almost) never customize service agreements, and why you should also never bite an Olympic gold medal.

A look at some modern-day cold-calling techniques.