Resources - Page 47

MSPs use a variety of pricing strategies today, and yours will ultimately be dictated by your business’ specific needs. Per-user or per-device pricing is the most popular method, while others opt for fixed-price models or a hybrid of the two. There are also some newer pricing models emerging that may make sense for your company. Regardless of the structure you choose, there are many factors to consider.The good news is that developing a pricing model doesn’t have to be an exercise in trial and error. In this ebook, we’ll go through the various options for pricing available that have been designed to drive profits from successful MSPs around the country.

So, what should you be thinking about as you develop a marketing program to help grow your managed services business? We’ve collected a group of experts from successful IT service businesses and asked them to share their thoughts on putting together an effective business-to-business (B2B) marketing program. It’s no surprise that their overriding advice is simple: inbound should clearly be a key piece of your program, but don’t forget some of the more traditional marketing methods. In the end, using a multi-tool methodology – a modern marketing approach – will give you the best chance of reaching, attracting, and retaining customers.

In larger organizations, lead generation is collaborative effort between sales and marketing. For smaller shops, it might be a one person effort, but the concept is the same. Regardless of size, successful MSPs dedicate considerable time and effort to lead generation. In this ebook, we will explore a variety of tried and true methods from IT service professionals and marketing experts for identifying, qualifying and nurturing potential customers.

Erick and Rich dive into the latest projections for the fast-growing SMB collaboration and security markets, share advice on keeping complex legal agreements from slowing down your sales volume, and discuss a perfect crime foiled by one fatal flaw.

MSPs are not just the core of the IT Channel and Datto’s business, but essential service providers for millions of small and medium businesses. For the first time, we identified the specific behaviors of high-growth MSPs that separate them from their competition, developing a roadmap for growth. This year, we delved deeper into the technologies MSPs rely on to deliver services to their clients and how they expect that to change in the years ahead. Check out this report to help shed light on how MSPs can overcome challenges and grow their businesses in the face of a new SMB landscape.

Erick and Rich sort through the new MSP business building resources from IT By Design, the importance of relinquishing control over work to your employees, and a man in Oklahoma who took the whole pant-less online meeting thing a few steps too far.

With Yvette Steele, Rachel McGuiness, Susanne Tedrick, Karl Palachuk, and Jill Chapman

Erick and Rich examine the new venture by the founders of RMM pioneer N-able, explain why you should ensure all of your employees understand all of your customer touch points, and discuss a guy who has your coronavirus record for longest time between haircuts beat by 80 years.

Updated for 2022! Use this list of critical supplies to ensure that you, your family, your business, and your clients have everything you need to withstand the unexpected.

You think M&As were hard before? Try the new kind involving bears and elk. Matt, Rich, and guest host Bruce McCully, chief security officer of MSSP Galactic Advisors, discuss that topic and others this week with Linda Rose of M&A consultancy RoseBiz.