Topic: Partner Programs - Page 72

Designed by recently appointed North American data center channel chief Steve Biondi (pictured), the new program seeks to give members richer incentives to reach higher tiers.

Effective at least through June 30th, the program includes a more predictable flat-rate incentive scheme with faster payments, extended credit terms, and discounted work-from-home product bundles with forthcoming device-as-a-service pricing.

The RMM software maker is using white-glove service and a fast-moving, feedback-driven product roadmap to take on bigger, more established rivals.

Held virtually rather than in person, due to the Coronavirus outbreak, the recent event sought to boost partner satisfaction and retention by highlighting capabilities MSPs should be using but often aren’t, according to executive Craig Fulton (pictured).

Now majority owned by private equity, the unified communications-as-a-service vendor plans to use the extra capital at its disposal to add tools, double headcount, and further simplify its solutions.

The unconventional partner program for MSPs who influence hardware orders rather than place them now pays 6% back on server and storage purchases, and is staffing up to support an anticipated 100% jump this year to 10,000 members.

The company is working to build awareness and adoption of the MSP solution suite it built through vendor acquisitions by creating platform-wide partner enablement and business development groups and pouring millions into new cross-product integrations.

Both offerings debuted yesterday in Dallas at ChannelPro’s first SMB Forum event of 2020.

With an expanded schedule of cities for 2020, ChannelPro has launched its “Game Theory” tour to help MSPs, IT consultants, VARs, and integrators win big in business.

With offerings including hybrid cloud, security, SAP, IoT, and myriad others, there could be potential for channel partners to enjoy a first-mover advantage.