IT and Business Insights for SMB Solution Providers

Erick Simpson

A Technology Businesses and Channel Growth and Transformation Consultant | Business Process Improvement, M&A and Integration Expert

Co-Founder of one of the first "Pure Play" MSPs in the industry, and creator of the MSP Mastered™ Methodology for Managed Services business performance improvement and the Vendor Channel Maturity Level Index™ that identifies IT channel program maturation for strategic growth, Erick Simpson is a strategic technology business growth and transformation specialist. He is experienced in improving top and bottom-line business performance by increasing operational efficiencies, boosting marketing and lead generation outcomes, accelerating sales velocity, shortening sales cycles and maximizing service efficiencies.

With over 30 years of experience in the IT industry as an Enterprise CIO, MSP, Strategic Coach and Consultant, Erick is a Business Process Improvement Expert with hundreds of successful IT Solution Provider, MSP, Cloud and Security practice business improvement consulting engagement outcomes.

One of the most prolific, recognized and sought-after  business improvement and transformation experts, authors and speakers in the industry, Erick has contributed to numerous industry publications and spoken at hundreds of events.

His published works include "The Guide to a Successful Managed Services Practice"; the definitive book on Managed Services, “The Best I.T. Sales & Marketing BOOK EVER!”, “The Best I.T. Service Delivery BOOK EVER!” and “The Best NOC and Service Desk Operations BOOK EVER!”, along with 50 Best Practice Guides.

Consulting Services for MSPs and Channel Vendors:


Managed Services Blog
July 3rd, 2019 | Erick Simpson | Managed Services Blog
Measuring Marketing to Improve MSP Lead Generation! Thursday, July 11th @ 11am PST / 1pm CST / 2pm EST Click Here to Register NOW! Today’s complex sales cycles, privacy conscientious buyers, - Read More
June 28th, 2019 | Erick Simpson | Managed Services Blog
Get Erick Simpson's MSP Sales Proposal Template Free! This valuable 16 page editable MSP Sales Proposal Template is the most successful, business-winning proposal me and my clients have ever used for selling Managed IT Services - Read More
June 12th, 2019 | Erick Simpson | Managed Services Blog
Get My MSP Sales Qualifying Questions Reference Free! This valuable 6 Page Reference reveals the most important questions you should always ask a new prospect during your first sales meeting with them; and when and how to ask them to qualify them for your products and - Read More
June 11th, 2019 | Erick Simpson | Managed Services Blog
In this article, you will find information to help you conduct a successful, repeatable appointment-setting process to increase sales opportunities. Why Formalize a Marketing and Telemarketing Process? Although it is possible to simply pick up the phone and start dialing - Read More
May 12th, 2019 | Erick Simpson | Managed Services Blog
What are the dynamics of a Managed Services sale? The dynamics of a Managed Services sale include: Building rapport with your prospect Conducting a needs analysis Gathering data for a cost-savings analysis Performing a network assessment Delivering a PowerPoint sales presentation to your prospect - Read More
May 5th, 2019 | Erick Simpson | Managed Services Blog
Bundling and Pricing Your Cloud Solutions for Success Whether your business is a mature cloud practice, or you are just getting started, you must have a winning strategy for bundling and pricing the solutions you offer. During - Read More
April 6th, 2019 | Erick Simpson | Managed Services Blog
Managed service providers are similar to many other businesses in that they get comfortable with a particular marketing strategy or industry and they stick with it. Maybe you prefer to market cloud computing services, but in doing so you don’t remember to market - Read More
March 29th, 2019 | Erick Simpson | Managed Services Blog
Finding time to market your services as an IT provider can be challenging. No business owner wants to throw a ton of money into marketing and sales tactics if they’re not going to see a return on investment – so choosing the right activities to focus your - Read More
March 10th, 2019 | Erick Simpson | Managed Services Blog
It's one thing to document your client networks - a critical process that can increase service efficiencies 30% or higher - but how do you securely store, share and update it? Your techs, engineers and customers need access to their - Read More
March 3rd, 2019 | Erick Simpson | Managed Services Blog
The Best IT and MSP Audio Sales Training COURSE EVER! On Sale Now Until March 15th - SAVE $50! How many cold prospects have you converted into paying clients recently? How many opportunities that were not referrals have you pitched and come up empty handed? Wouldn’ - Read More