This is a little like the IT world’s Olympic Games. All year long, IT vendors, distributors, and membership organizations put in hours of hard work on products, services, and partner programs. Then, in July, they find out whether their efforts have paid off in the form of a place on our Readers’ Choice Award medal stand. Let’s see who you’ve named the best of the best this time around!
A casual sales process can get you started as a one- or two-manshop. Beyond that, you need more formal processes to scale.