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It Wasn’t the Milk. It Was the Message.
PHOTO CREDIT: Hans Isaacson on Unsplash+ A simple latte, a missed opportunity, and what it reveals about how small businesses lose client loyalty Last Sunday, I ordered two iced almond milk lattes at a busy coffee shop in Grand Central Station in New York City. My daughter and I were heading back to Rhode Island […]
The Power of a Handwritten Thank-You
Why small touches lead to lasting loyalty in business. I wasn’t expecting it. A few days after shopping at Talbots, I opened my mailbox and there it was—a simple, handwritten note from one of the sales associates. Not an email. Not a promotional text. A real note. On paper. Written by hand. It said thank […]
My 3 P’s To Get Over Your Fear of Public Speaking!
How often do you deliver presentations at work? This is a trick question. The answer: all day! Whether you are at the office delivering the quarterly numbers, calling a prospect, sitting across the table in a heated negotiation, or networking at a Business After Hours, you are giving a presentation. Have you ever thought about presentations this […]
6 Strategies to Become A Trusted V.E.N.D.O.R.
Why do MSPs partner with vendors? Though the strategy behind this question is quite extensive, the theory is very simple: trust. As an MSP owner for 25 years, I know that I could not have grown my company without strong vendor relationships. Your solutions solve problems for my clients. The products and services you offer mitigate cyber-attacks, […]
What Does an MSP See When They Look at You? Brand Credibility or Brand Confusion?
When an MSP sees you, your co-workers, your website, social channels, or trade show booth, what do they see? How do they perceive you? With clarity or confusion? Last month, I wrote an article highlighting 6 Strategies to Become a Trusted V.E.N.D.O.R. Using an acronym for the word “vendor,” I highlighted six soft skill strategies to focus […]
The Five Ways I Use Emotional Intelligence to Keep My MSP Strong Through the Pandemic
Click here to read this article and others on ChannelPro. As I sit at my kitchen table—I needed a change of scenery from my desk—I have three employees out sick with COVID and two are awaiting test results (and thus quarantining). Two-thirds of our employees have been infected, and my MSP’s experience over the past […]
This One Thing Can Ruin Your Credibility in Q2!
And 3 Ways to Fix It! Well, here we are, April 2021, and the start of Quarter 2. I hope Q1 was productive and a positive sign of a profitable Q2. Major media outlets are posting a variety of articles outlining which Covid restrictions are being lifted and when. One key development in this process […]
Key Soft Skill for 2021: Empathy
Connecting emotionally with how others are feeling will not only build strong bonds among your team member but will strengthen client relationships too. Welcome to mid-February 2021! In the span of just over 40 days, we have seen a new administration take office, a vaccine rollout, civil unrest, and GameStop being a hot “stonk.” For […]
How We Landed An $8,000 MRR Deal During a Pandemic… And How You Can Too!
Click here to read this article and others on ChannelPro. A rapidly growing construction company was fed up! Their current IT provider took several days to respond to phone calls and forever to set up computers for new employees. Their biggest frustration was constantly wasting time by repeating themselves thanks to the constant turnover of […]
5 Ideas to Network Virtually During a Pandemic
I truly hope this latest message finds you and your family well. I don’t know about you, but I feel like I am still in a surreal state of mind. My family and I are taking many precautions to stay vigilant and safe. We instill these same protocols for my IT business too. While the […]