Advertise with ChannelPro

Your Connection to IT Integrators, Managed Service Providers (MSPs), and Value-Added Resellers (VARs)

What sets the ChannelPro Network apart from other channel media brands?

No other media company is focused exclusively on the needs of IT pros who serve small and midsize customers. We recognize that SMB’s have specific challenges due to the size of their staffs and IT budgets, and the IT pros that serve them must be able to offer them right-sized solutions — not watered down enterprise solutions. We provide our audience with insights, best practices and product coverage specifically designed for the success of our SMB audience and those who want to reach them.

Meet Our Audience

Since 2007 ChannelPro has been a strategic marketing partner for vendors looking to reach MSPs and IT solution providers. We are your No. 1 source to reach IT integrators, managed service providers, and value-added resellers who deliver technology solutions to small and midsize businesses (SMBs).

26k

Email Marketing Recipients

37k

Quarterly Readers
ChannelPro Special Report

52%

Revenue Earnings between $1M-10M annually

53%

Manage between
1,000-4,999
end points

63%

Employ between
5-49 employees

Vertical Markets They Serve

Manufacturing

69%

Healthcare & Scientific

66%

Legal/Professional Services

63%

Insurance & Financial

63%

Retail/Hospitality

53%

Architecture / Engineering / Construction

51%

Transportation / Logistics / Energy

44%

Home / SOHO

43%

Government

38%

Education: K-12

29%

Education: Higher Ed

25%

Other

14%

They Are Optimistic About 2024

67% Predict their customers will increase IT spending
69% Predict their profit will grow
59% Plan to add headcount

Their Top 10 Profit Growth Areas for 2024

Cybersecurity
Managed IT Services
Cloud Computing Services
Endpoint Management
Managed Security
Backup and Disaster Recovery
Mobile Device Management MDM
Work-from-Home / Small Office
Virtualization
Microsoft 365

Economic Outlook for 2027

IT spending will hit US$6.3 trillion in 2027

Investment in AI-powered software, cybersecurity and AI-capable PCs will drive robust growth. And, sustained IT skills shortages (especially in cybersecurity, AI and sustainability) will result in partners leveraging the talent of their counterparts (and vendors) to expand their offerings.

Source: Omdia

Marketing Packages

ChannelPro Network partners with our clients to deliver marketing packages, crafted to propel your business towards increased growth and success. Our team understands the dynamic channel landscape and the pivotal role that strategic marketing plays in winning partners in a highly competitive environment. We’ve created five simple, yet powerful, advertising packages tailored to address the specific needs and objectives of your business. Whether you're looking to introduce a new product, enhance brand visibility, or drive conversions, we have developed turnkey solutions that deliver tangible results.

Launchpad

Whether you are new to the market or simply showcasing a new solution, the Launchpad package is your ultimate catalyst for propelling your brand to new heights. Designed with a blend of targeted options, this package is the quintessential starting point for making a splash in the market. Let our “Launchpad” package be your springboard to success time and time again, as you grow and introduce new solutions.

Executive Interview with our Editor with Published Article
Full Page ad in one printed and digital “Special Report” Magazine
Published Press Release
Social Media Marketing
Targeted Display Advertising
Newsletter Sponsorship (12 issues)
In-person event Silver sponsorship with 2-minute product pitch speaking session

Campaign Duration: 3 months minimum
Contact us for discounted package pricing

Megaphone

This is the supreme amplification solution for getting your voice heard loud and clear by MSPs across the country. The “Megaphone” package offers strategically designed options to broadcast your message far and wide and is the perfect tool for commanding attention and dominating the share of voice in the Channelpro community. It can be purchased solo or used as an add-on to any advertising package.

Custom Infographic Creation and Promotion
(Includes social media, company spotlight, premium newsletter placement)
Display Advertising with Homepage Takeover and High Impact Ribbon
Full Page ad in one printed and digital “Special Report” Magazine
Multi-touch email nurture package
Premium newsletter package (6 issues)

Campaign Duration: 1 month minimum
Contact us for discounted package pricing

Product Demo

A video is worth a thousand words with this definitive showcase solution, created to spotlight your products with clarity and impact. Harnessing the power of storytelling and persuasive communication, demos are the best way to engage the audience, answer questions and highlight key features and benefits to a group of serious partners. Whether you are launching a new product or reinvigorating interest in existing solutions, the “Product Demo” package provides the perfect platform.

Moderated Video Product Demonstration (15 minutes)
(Includes live audience and recorded for lead generation)
Video Spotlight Advertising
(Includes social media, company spotlight, premium newsletter placement, and run of site exposure)
Deep Dive Presentation

Campaign Duration: 1 week minimum
Contact us for discounted package pricing

Star Power

At the heart of this offering lies our unwavering commitment to thought leadership – the cornerstone of true star power. Through our "Star Power" package, we offer a custom roadmap for cultivating expert status, positioning your executives as authoritative voices in the channel. You’ll bask in the glow of heightened visibility and credibility among your partners, prospects and competitors.

Full page Enhanced Custom Content Creation ad in one printed and digital Special Report Publication
Enhanced Native Advertising in Print and Online
(Includes social media, company spotlight, premium newsletter placement, targeted banner placements and editor’s pick placement)
Executive Interview with our Editor with Published Article
Voice of the Vendor Podcast Interview
In-person event Gold sponsorship with 10-minute educational speaking session

Campaign Duration: 1 month minimum
Contact us for discounted package pricing

Funnel Filler

Turbocharge your sales funnel with high-quality leads at every level. Our expert team will work closely with you to craft a tailored strategy to attract, engage, and convert prospects at each stage of the customer journey. Through a strategic multi-channel approach, our team will deploy a variety of tactics to capture leads across different touchpoints to ensure a steady stream of qualified contacts flowing into your sales pipeline.

Custom Webinar
White Paper Syndication
Product Deep Dive Sponsorship
Content Hub Sponsorship shared leads from a topic-specific hub with ChannelPro branded assets
In-person event Silver sponsorship with 2-minute product pitch speaking session

Campaign Duration: 1 month minimum
Contact us for discounted package pricing

Experience Matters:
82% of the ChannelPro audience has been in business for 11+ years

How to Get Free Media Coverage

Partnering With The ChannelPro Network

News & Press Releases

Submit your IT channel news and we'll consider it for publication!

Contributed Articles

We accept 650-word through leadership pieces, published with your byline, headshot, and a link to your website!

Expert Source

Apply to become an expert source and we'll offer you for opportunities to be quoted or interviewed!

Newsletter Resources & Deals

We highlight educational materials and discounts available to MSP's in our Wednesday newsletter!

Podcasts

Pitch your services and demonstrate your industry expertise on an upcoming podcast episode!

Why ChannelPro is so easy for marketers to work with

We have a highly skilled team of media experts who are dedicated to ensuring that your marketing programs are successful. We understand the needs of our audience and help you create programs that are ROI driven.

We have high customer satisfaction from our advertisers and a very high rate of repeat business from them.