Advertise with ChannelPro
Your Connection to IT Integrators, Managed Service Providers (MSPs), and Value-Added Resellers (VARs)
What sets the ChannelPro Network apart from other channel media brands?
No other media company is focused exclusively on the needs of IT pros who serve small and midsize customers. We recognize that SMB’s have specific challenges due to the size of their staffs and IT budgets, and the IT pros that serve them must be able to offer them right-sized solutions — not watered down enterprise solutions. We provide our audience with insights, best practices and product coverage specifically designed for the success of our SMB audience and those who want to reach them.Meet Our Audience
Since 2007 ChannelPro has been a strategic marketing partner for vendors looking to reach MSPs and IT solution providers. We are your No. 1 source to reach IT integrators, managed service providers, and value-added resellers who deliver technology solutions to small and midsize businesses (SMBs).
26k
Email Marketing Recipients
37k
Quarterly Readers
ChannelPro Special Report
ChannelPro Special Report
52%
Revenue Earnings between $1M-10M annually
53%
Manage between
1,000-4,999
end points
1,000-4,999
end points
63%
Employ between
5-49 employees
5-49 employees
Vertical Markets They Serve
Manufacturing
69%
Healthcare & Scientific
66%
Legal/Professional Services
63%
Insurance & Financial
63%
Retail/Hospitality
53%
Architecture / Engineering / Construction
51%
Transportation / Logistics / Energy
44%
Home / SOHO
43%
Government
38%
Education: K-12
29%
Education: Higher Ed
25%
Other
14%
Top Solutions They Offer
Backup & Disaster Reovery
87%
Cloud Computing
81%
Custom-Built PCs and Systems
60%
Cybersecurity Services
83%
Document Management / Managed Print
57%
Endpoint Management
66%
Managed Services
83%
Mobile Computing
76%
Networking Hardware & Software
85%
PCs & Peripheral Sales
79%
Server Hardware
81%
Storage Solutions
82%
Telecom (United Comm. / VoIP)
69%
Work-from-Home / Remote Work
83%
They Are Optimistic About 2024
- 67% Predict their customers will increase IT spending
- 69% Predict their profit will grow
- 59% Plan to add headcount
Their Top 10 Profit Growth Areas for 2024
- Cybersecurity
- Managed IT Services
- Cloud Computing Services
- Endpoint Management
- Managed Security
- Backup and Disaster Recovery
- Mobile Device Management MDM
- Work-from-Home / Small Office
- Virtualization
- Microsoft 365
Economic Outlook for 2024
Gartner forecasts over 10% spending growth for IT Services and Software in 2024 compared to 2023.
Source: Gartner.com
Marketing Packages
ChannelPro Network partners with our clients to deliver marketing packages, crafted to propel your business towards increased growth and success. Our team understands the dynamic channel landscape and the pivotal role that strategic marketing plays in winning partners in a highly competitive environment. We’ve created five simple, yet powerful, advertising packages tailored to address the specific needs and objectives of your business. Whether you're looking to introduce a new product, enhance brand visibility, or drive conversions, we have developed turnkey solutions that deliver tangible results.
Contact us today to get started!
Launchpad
Whether you are new to the market or simply showcasing a new solution, the Launchpad package is your ultimate catalyst for propelling your brand to new heights. Designed with a blend of targeted options, this package is the quintessential starting point for making a splash in the market. Let our “Launchpad” package be your springboard to success time and time again, as you grow and introduce new solutions.
- Executive Interview with our Editor with Published Article
- Full Page ad in one printed and digital “Special Report” Magazine
- Published Press Release
- Social Media Marketing
- Targeted Display Advertising
- Newsletter Sponsorship (12 issues)
- In-person event Silver sponsorship with 2-minute product pitch speaking session
Campaign Duration: 3 months minimum
Contact us for discounted package pricing
Megaphone
This is the supreme amplification solution for getting your voice heard loud and clear by MSPs across the country. The “Megaphone” package offers strategically designed options to broadcast your message far and wide and is the perfect tool for commanding attention and dominating the share of voice in the Channelpro community. It can be purchased solo or used as an add-on to any advertising package.
- Custom Infographic Creation and Promotion
(Includes social media, company spotlight, premium newsletter placement) - Display Advertising with Homepage Takeover and High Impact Ribbon
- Full Page ad in one printed and digital “Special Report” Magazine
- Multi-touch email nurture package
- Premium newsletter package (6 issues)
Campaign Duration: 1 month minimum
Contact us for discounted package pricing
Product Demo
A video is worth a thousand words with this definitive showcase solution, created to spotlight your products with clarity and impact. Harnessing the power of storytelling and persuasive communication, demos are the best way to engage the audience, answer questions and highlight key features and benefits to a group of serious partners. Whether you are launching a new product or reinvigorating interest in existing solutions, the “Product Demo” package provides the perfect platform.
- Moderated Video Product Demonstration (15 minutes)
(Includes live audience and recorded for lead generation) - Video Spotlight Advertising
(Includes social media, company spotlight, premium newsletter placement, and run of site exposure) - Product Roundup Presentation
Campaign Duration: 1 week minimum
Contact us for discounted package pricing
Star Power
At the heart of this offering lies our unwavering commitment to thought leadership – the cornerstone of true star power. Through our "Star Power" package, we offer a custom roadmap for cultivating expert status, positioning your executives as authoritative voices in the channel. You’ll bask in the glow of heightened visibility and credibility among your partners, prospects and competitors.
- Full page Enhanced Custom Content Creation ad in one printed and digital Special Report Publication
- Enhanced Native Advertising in Print and Online
(Includes social media, company spotlight, premium newsletter placement, targeted banner placements and editor’s pick placement) - Executive Interview with our Editor with Published Article
- Voice of the Vendor Podcast Interview
- In-person event Gold sponsorship with 10-minute educational speaking session
Campaign Duration: 1 month minimum
Contact us for discounted package pricing
Funnel Filler
Turbocharge your sales funnel with high-quality leads at every level. Our expert team will work closely with you to craft a tailored strategy to attract, engage, and convert prospects at each stage of the customer journey. Through a strategic multi-channel approach, our team will deploy a variety of tactics to capture leads across different touchpoints to ensure a steady stream of qualified contacts flowing into your sales pipeline.
- Custom Webinar
- White Paper Syndication
- Product Deep Dive Sponsorship
- Content Hub Sponsorship shared leads from a topic-specific hub with ChannelPro branded assets
- In-person event Silver sponsorship with 2-minute product pitch speaking session
Campaign Duration: 1 month minimum
Contact us for discounted package pricing
Experience Matters:
82% of the ChannelPro audience has been in business for 11+ years
"ChannelPro brings together a very special group of MSPs who truly care about providing the best solutions for their clients."
Jennifer Pierce
Community Engagement Manager,
Galactic Advisors
Community Engagement Manager,
Galactic Advisors
"Pia recently had the opportunity to present at ChannelPro’s Round-Up in March and could not be happier. From initiation to completion this was a well done and well thought out online event. We received prompt and clear instructions on our deliverables from requirements for the event as well as a vendor page that was included. The online event was planned and executed with precision and professionalism. We received an attendee list as well as a list of attendees who wanted Pia to reach out for a demo in less than 24 hours. This entire experience was refreshing and gave us ROI immediately. I cannot recommend this event highly enough."
Brook Lee
Channel Development Manager
Pia
Channel Development Manager
Pia
"Having recently attended the ChannelPro Chicago event in February 2024, I am reminded by the power of our IT community and am very grateful to share our space with the dynamic people at ChannelPro. Their attention to detail and educational opportunities make each of their events a must go..."
Matt Scully
Senior Channel Development Manager
Kaseya
Senior Channel Development Manager
Kaseya
How to Get Free Media Coverage
Partnering With The ChannelPro Network
News & Press Releases
Submit your IT channel news and we'll consider it for publication!
Contributed Articles
We accept 650-word through leadership pieces, published with your byline, headshot, and a link to your website!
Expert Source
Apply to become an expert source and we'll offer you for opportunities to be quoted or interviewed!
Newsletter Resources & Deals
We highlight educational materials and discounts available to MSP's in our Wednesday newsletter!
Podcasts
Pitch your services and demonstrate your industry expertise on an upcoming podcast episode!
Why ChannelPro is so easy for marketers to work with
We have a highly skilled team of media experts who are dedicated to ensuring that your marketing programs are successful. We understand the needs of our audience and help you create programs that are ROI driven.
We have high customer satisfaction from our advertisers and a very high rate of repeat business from them.