When businesses began racing headlong into the cloud two years ago, many prognosticators forecast dark times ahead for makers—and resellers—of infrastructure equipment.
“Everybody said, ‘oh my, oh, it’s going to be the downfall of everything hardware-based,’” recalls Herve Tardy (pictured), vice president of marketing and strategy for Eaton’s critical power and digital infrastructure division. As it turns out, he continues, everybody was wrong.
“The market is still extremely healthy,” Tardy says.
In Eaton’s case, the Tripp Lite acquisition has been a contributor to that fact. The company’s cables, connectors, and other accessories have been much in demand among work-from-home employees, Tardy notes, and as those same employees return to the office, they’re discovering that a lot of the hardware they left behind two years ago has become obsolete.
“They need to refresh, they need to update, and this is creating a lot of opportunities,” Tardy says.
So too is the rise of edge computing, a market set to grow 14.8% to $176 billion worldwide this year and reach $274 billion by 2025, according to IDC. As companies in retail, manufacturing, and other industries deploy more and more gear at remote locations, they’re deploying power quality and distribution devices there too.
“It’s a great opportunity I think as well for the partner community, because all this inherent complexity of the deployment for edge computing is something that only the solution providers will be able to handle,” Tardy observes. “Vendors like us or others just can’t do that.”
More Galleries like This
The power quality vendor has cloud-based management software and a new partner program for MSPs coming this year, and sees great things ahead for edge computing, artificial intelligence, and software-defined infrastructure beyond that.
These vendors got top marks from readers for the Best Overall Partner Program.
A year after launching an all-new channel program, backup vendor Carbonite is offering less complexity, providing more resources for top partners, and spending more time on plans for competing with all-in-one managed service software makers like Datto and Kaseya.
Five months into the union of SYNNEX and Tech Data, partners have seen little disruption, according to senior exec Sammy Kinlaw (pictured), who has a new benefit structure coming next month for the distributor’s three partner communities.
McAfee has a recurring revenue program coming. Of course, any renewal revenue share program is only as good as the products involved, and many of you may not have looked at McAfee lately. So, let's take a look at six McAfee products you can be offering to your SMB customers today and find out who wins, and who loses.