As ChannelPro reported earlier this year, Ingram Micro takes particular pride in its ability to provide creative, often customized, financing to partners with new or unusual requirements.
These days, many of those one-off requests stem from the challenges of making the switch from old-school VAR to next-generation service provider. Newcomers to managed services, in particular, can have trouble covering upfront costs like sales commissions in the early going, when monthly recurring revenue volumes are light and cash flow limited.
It was pleas for help with exactly that problem, in fact, that led Ingram to begin financing managed service deals on a trial basis a few years ago. This week, that program became available to Ingram’s entire channel, and according to Bay present-day resellers who are would-be MSPs as well can expect to see more such offerings in the future.
“We are working in very creative ways from a financing perspective on how we can help enable our partners to drive capital to make that pivot, because we don’t want them to shy away and keep doing the same things that they’ve been doing,” he says. “We want them to go to these new models.”
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