5 Things Elite Cloud Resellers Do That You Should Too, According to Ingram Micro

Most channel pros with a cloud practice start out selling Microsoft’s Office 365 collaboration and productivity suite. According to Bergeron, that’s where too many of them stop, though, as well.

“You don’t follow through with that second subscription,” she says. “You don’t maximize the long-term value of your customers.”

Newcomers to Ingram’s cloud channel, Bergeron adds, tend to offer just one to three cloud solutions each. Truly elite resellers, by contrast, typically offer 10 or more cloud services, including sophisticated ones like infrastructure-as-a-service and industry-specific offerings.