5 Opportunities Every Channel Pro Should Pursue, According to D&H

Schwartz and Hurley both emphasized that lack of Pro AV experience shouldn’t prevent channel pros from selling Pro AV solutions. D&H’s professional services organization can help with everything from assessing sites and selecting products to implementation and support.

That’s just one example of a big push into outsourced professional services currently underway at D&H, which now offers assistance with assessments, migration, and installation for e-sports, cloud computing, data center, network infrastructure, and security solutions in addition to Pro AV.

“We’re investing in hiring a ton of different people within our services organization to help you support these opportunities and execute on them,” said Bystrak, who heads up D&H’s professional services initiative, in a THREADcast session yesterday.

Managed administration and security services for endpoints and infrastructures are available as well, along with outsourced help desk services that D&H sells not just to channel pros without a managed service practice of their own but to MSPs as well.

“They’re a major target of focus for us this year,” Byrstak said. “Maybe you offer level two and level three support, but you don’t have a help desk,” he noted. “This would give you the opportunity to be able to have our team actually answer the phone and do that level one support.”

The case for taking advantage of offerings like that is a compelling one too, Bystrak contended. Adding services not only gets you in on a high-margin market growing five to six times as fast as IT overall, he said, but can help you ward off competitive threats as well.

“If you don’t take that action, you need to understand that somebody else is likely to step in and fill that piece of it,” Bystrak said. “That’s why we want to show you the end-to-end opportunity.”