SAP SE†(NYSE: SAP)†announced that it has appointed†Subhomoy Sengupta†as†head of its†small and midsize†enterprise†(SME)†operations†globally.
In his role,†Sengupta†will be†responsible for driving†go-to-market activities, leading the sales organization and delivering best-of-breed solutions to small and midsize businesses around the world – helping them compete†better, win and grow.†
Sengupta steps into the role having held various leadership positions at SAP, including a successful tenure as the head of small and midsize sales operations in India, and most recently serving the†Board area†Global Customer Operations as chief of staff. Before joining SAP, he held management positions at Oracle†Corporation†and Microsoft†Corporation, where he was deeply engaged in the midmarket applications business.††
“The significance of our partner ecosystem and†SME†practices to the growth of our company and success of our customers cannot be overstated,”†said Adaire Fox-Martin, member of the Executive Board of SAP SE and president of Global Customer Operations. “Together,†Subhomoy Sengupta†and†Karl Fahrbach, our†chief†partner†officer, constitute a new era of leadership tasked to bring the best of our technology to growing companies.”††
SAP is growing†its†ecosystem in†the†service†of†SME†customers with a wide range of partner add-on†software for SAP solutions, packages and extensions available on†SAP App Center†to provide the†right†solution†and experience for customers of all sizes.††
More than 250,000†small and midsize businesses†worldwide run SAP,†a testament to the†company’s standing as an innovative, trusted brand for customers of all sizes.†The†SAP Business One†solution, with more than 65,000 customers, is available in†more than†170 countries†and†in 28 languages.†The†SAP Business ByDesign†solution†is†a mature, native cloud†solution†deployed in†150†countries and localized in 12languages.†SAP S/4HANA†Cloud†is†a customizable and extensible solution for midsize companies with†support for†deep industry best practices built in.††
Additionally, SAP offers cloud solutions such as†SAP Concur†solutions,†the†SAP AribaSnap†program,†the†SAP Upscale Commerce†solution,†SAP SuccessFactors†solutions,†the†SAP†Analytics†Hub†solution†and†Experience Management solutions†from SAP (Qualtrics) to provide line-of-business-specific capabilities†and value to SMEs.†