IT and Business Insights for SMB Solution Providers

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Marketing Managed Cloud Services Without Saying "Cloud"

Why successful MSPs keep the focus on the value of managed services when selling a managed cloud offering By N-able

This white paper addresses key problems faced by many MSPS when selling cloud services:

  • Selling to the wrong customer
  • Selling cloud at the wrong time
  • Focusing on the wrong value and turning what is fundamentally a business sale into a complex if not convoluted technical sale

Read this paper to learn how top-tier MSPs around the world identify the right customers and keep the emphasis on managed services, not cloud.

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