IT and Business Insights for SMB Solution Providers

Let’s Get Emotional

New post from Gil Cargill..check it out

No, not that kind of emotion; but the emotion that exists when you ask a prospect to change his/her vendors, products and/or business processes.  You see, although the topic is frequently glossed over, I believe that natural human emotion is an inevitable component of virtually every sale. For instance, I believe that your prospects are...

The post Let’s Get Emotional appeared first on Cargill Consulting Group.

About the Author

Gil Cargill's picture

GIL CARGILL is a sales acceleration coach at Cargill Consulting Group Inc. He has spent the past 40 years as a consultant, speaker, and trainer helping thousands of businesses achieve dramatic and permanent improvements in sales productivity. Cargill has taught salespeople across diverse industries the importance of developing sales processes, the advantages of implementing new technology, and the benefits of tracking sales performance.

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