IT and Business Insights for SMB Solution Providers

Cheeky Sales Coach is Taking Off

 In case you missed it, I launch a big 50-Week video project called The Cheeky Sales Coach. It's "home" is at I am posting fifty sales-focused videos on my Relax Focus Succeed YouTube channel. You can find that here:

Cheeky Sales Coach

I am also pushing the audio to the Cheeky Sales Coach Podcast. Best place to start with that is at Podcast – The Cheeky Sales Coach. Also available on Stitcher and other podcatchers.

Here's a summary of what we've done so far:

Episode .9: Welcome to the Cheeky Sales Coach
- How not to be a super salesy pain-in-the-neck!
Episode 1: What is Sales? 
- Introduction to the 50-week series. We define Sales, Marketing, and our word of the day: Asymptote!
Episode 2: Introduction to sales funnels
- Your sales funnel is an analogy for your sales process. 
Episode 3: Your Customers
- Here we talk about focusing on a niche (or “vertical”) market.
Episode 4: Sales Campaigns
- One of the most important elements of a successful sales process is a good sales campaign.
Episode 5: Buyers are Liars
- You do it. I do it. When we’re in the “buyer” persona, we lie to sales people. There are lots of reasons for this.

New videos and podcasts drop every Wednesday. Tomorrow the topic is "Everything Matters." Tune in to find out what that's about.

Please put aside some time and either watch some videos or download some podcasts. Subscribe to the YouTube channel and the podcast - whichever medium you prefer.

As always, I appreciate your feedback. Feedback form is on the web site.


About the Author

Karl W. Palachuk, is a technology consultant, author, speaker, trainer, and coach. He is the author of fifteen books. He has built several successful businesses, including two managed services companies. His books include Managed Services in a Month and The Network Documentation Workbook. Karl is a frequent trainer and speaker in the SMB Community. His popular blog can be found at He has more than twenty years experience as an I.T. professional and serves on advisory panels for several hardware and software companies.

ChannelPro SMB Magazine

Get an edge on the competition

With each issue packed full of powerful news, reviews, analysis, and advice targeting IT channel professionals, ChannelPro-SMB will help you cultivate your SMB customers and run your business more profitably.