IT and Business Insights for SMB Solution Providers

The Catch-22 of Recurring Revenue

New post from Gil Cargill..check it out

One of the significant contributors to revenue plateauing in companies that deal with their customers in a recurring transaction mode is this catch-22. Specifically, once a salesperson has a portfolio or a book of customers that he/she is serving, they can frequently become so busy taking care of those existing customers that they don’t have...

The post The Catch-22 of Recurring Revenue appeared first on Cargill Consulting Group.

About the Author

Gil Cargill's picture

GIL CARGILL is a sales acceleration coach at Cargill Consulting Group Inc. He has spent the past 40 years as a consultant, speaker, and trainer helping thousands of businesses achieve dramatic and permanent improvements in sales productivity. Cargill has taught salespeople across diverse industries the importance of developing sales processes, the advantages of implementing new technology, and the benefits of tracking sales performance.

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