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Building the Modern MSP Cybersecurity Stack: Pricing, Prospecting and Selling – Webinar

Building the Modern MSP Cybersecurity Stack

Watch Now On Demand

Join me and MSP industry expert Amy Luby from Acronis as we share the 30 day transformation journey I guided MSP Cramer Snuggs through towards making a successful launch into the cybersecurity services business.

Attend this webinar to learn how to:

  • Choose a pricing model to hit the margin sweet spot
  • Select the right array of cybersecurity services
  • Package your new services as a standalone or upsell offer
  • Prospect for promising leads
  • Craft a winning sales pitch
Businesses of every size (but especially SMBs) just can’t keep pace with the sophistication and volume of new cyberthreats – from ransomware to tech supply-chain attacks. You can come to their rescue, win their loyalty and build high-margin recurring revenue with the optimal set of cybersecurity services at the right price.

I’ve just helped an MSP business owner build their Cybersecurity solution stack, select their vendors, price their offering and learn how to prospect and sell it – in only 30 days!

And in less than an hour, I’ll share the ABCs of creating your own attractive, profitable cybersecurity service offering
Register Now

The post Building the Modern MSP Cybersecurity Stack: Pricing, Prospecting and Selling – Webinar appeared first on Erick Simpson.

About the Author

Erick Simpson's picture

A Technology Businesses and Channel Growth and Transformation Consultant | Business Process Improvement, M&A and Integration Expert

Co-Founder of one of the first "Pure Play" MSPs in the industry, and creator of the MSP Mastered™ Methodology for Managed Services business performance improvement and the Vendor Channel Maturity Level Index™ that identifies IT channel program maturation for strategic growth, Erick Simpson is a strategic technology business growth and transformation specialist. He is experienced in improving top and bottom-line business performance by increasing operational efficiencies, boosting marketing and lead generation outcomes, accelerating sales velocity, shortening sales cycles and maximizing service efficiencies.

With over 30 years of experience in the IT industry as an Enterprise CIO, MSP, Strategic Coach and Consultant, Erick is a Business Process Improvement Expert with hundreds of successful IT Solution Provider, MSP, Cloud and Security practice business improvement consulting engagement outcomes.

One of the most prolific, recognized and sought-after  business improvement and transformation experts, authors and speakers in the industry, Erick has contributed to numerous industry publications and spoken at hundreds of events.

His published works include "The Guide to a Successful Managed Services Practice"; the definitive book on Managed Services, “The Best I.T. Sales & Marketing BOOK EVER!”, “The Best I.T. Service Delivery BOOK EVER!” and “The Best NOC and Service Desk Operations BOOK EVER!”, along with 50 Best Practice Guides.

Consulting Services for MSPs and Channel Vendors:



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