IT and Business Insights for SMB Solution Providers

Be Supremely Honest with Yourself

A note for new entrepreneurs.

Starting a business, or a new adventure? Be honest as you assess yourself and your commitment.

Human beings have an optimism bias. If we didn’t, we’d never have children. But most of us are predisposed to believe that good things will happen to us and bad things won’t.

You can’t fool yourself in business. You have to be honest with yourself about your level of commitment, your self-discipline, your skills, your abilities, and your knowledge.

If you’re not committed, you need to accept that. If you are unsure about whether this is right for you, be honest. If you are paralyzed by fear, accept that.

All of those things can change. But if you are not committed, not sure, and feeling more fear than excitement, you need to go work on those things. All of them are reversible. You can address your fears and short-comings.

When you work on a project long enough, all that hesitation will disappear. At some point, you’ll be so excited about opening your business that nothing will stand in your way.

Starting your business is a lot like getting married. If there’s a doubt, it’s best to stop and go address that before you proceed.

When you believe that you have all the skills, ability, and ambition, then it’s time to start working fulltime on your new business.


About the Author

Karl W. Palachuk, is a technology consultant, author, speaker, trainer, and coach. He is the author of fifteen books. He has built several successful businesses, including two managed services companies. His books include Managed Services in a Month and The Network Documentation Workbook. Karl is a frequent trainer and speaker in the SMB Community. His popular blog can be found at He has more than twenty years experience as an I.T. professional and serves on advisory panels for several hardware and software companies.

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