IT and Business Insights for SMB Solution Providers

Advanced Prospecting with Live Events – Webinar

MSP Mastered® Certification Program

Thursday, October 28th @ 9am PT

 
Advanced Prospecting with Live Events 
I’m delivering my NEW MSP Mastered® Certification Program FREE in 2021!

My Twentieth Webinar in the Series Starts Thursday, October 28th @ 9am PT

Advanced Prospecting with Live Events: During this advanced business growth session, I’ll share how to leverage live events like Lunch ‘n Learns, Business Breakfasts, Evening Mixers, Webinars and Event Speaking Opportunities to maximize your lead generation outcomes with scale.
 

I’ll reveal the best topics to deliver to reflect your technology business expertise, how to find lists of prospects to market to, the best way to select sponsors and receive Marketing Development Funds (MDF) to help defray your costs, the survey to use to generate sales appointments at the close of each event, and how to position technology and security assessments correctly to ensure a follow-up sales meeting.

Session attendees receive the following MSP Mastered® tool: Live Event Attendee Survey

About the MSP Mastered® Certification Series

The MSP Mastered® Certification Series includes 4 Levels with 6 live thought-leadership Webinar classes each plus Q&A, along with a quiz; and the tools, templates and resources needed to implement the strategies covered, and is delivered twice a month throughout 2021.


First up is Level One: Operational Fundamentals (Available On-Demand)

Jan 21: Understanding Your Financials

Jan 28: Determining Your True Cost of Service Delivery and Profit

Feb 11: Staffing, Hiring, and Designing High-Performing Compensation Plans

Feb 25: Pricing and Bundling for Profit

Mar 11: Developing Effective Master Service Agreements and SOWs

Mar 25: Optimizing and Integrating Your Business Platforms


Second is Level Two: Service Essentials (Available On-Demand)

Apr 8: Project Management Best Practices to Eliminate Scope Creep and Seep

Apr 22: The Service Dispatch Process for SLA Success and Max Tech Utilization

May 13: Service Desk Incident Escalation & Lifecycle Manag. for Resolution

May 27: Service Desk Reporting and KPI Analysis

Jun 10: Service Desk Management for Continual Improvement

Jun 24: New Client On-Boarding by the Numbers 

 

Third is Level Three: Sales Mastery (Available On-Demand)
Jul 15: Marketing and Lead Generation

Jul 29: Sales Prospecting and Appointment-Setting

Aug 12: Sales Qualifying

Aug 26: Sales Proposal Development

Sep 16: Delivering the Sales Presentation

Sep 30: Overcoming Objections and Closing the Sale

 

Fourth is level Four: Business Growth Optimization

Oct 14: Growing Client Lifetime Value with Effective QBRs

oct 28: Advanced Prospecting with Live Events

Nov 10: Advanced Up-Selling and Cross-Selling Techniques

Nov 18: Selling to the Mid- and Enterprise Markets

Dec 2: Strategies to Accelerate Growth Via Acquisition

Dec 16: Exit Strategies – Selling at the Highest Valuation

 


I encourage you and your staff to register for my Free MSP Mastered® certification program now, and I look forward to seeing you online!

**Outstanding presentation** This is gold! – Scott

Great job, thanks for the great info! Lots to digest – Todd

Thank you very much for this valuable information. Awaiting next class – Nick

Yoohoo! Not bored after one hour – that’s a huge zoom day! – Vasile

Great presentation! Thanks very much! – Nate

Excellent presentation, thank you! – Chris

Wow! Thanks very much guys for such a great and informative session! – Max

Register Now


Plus: Click here to register for more of our weekly MSP Mastered® Webcasts as they’re scheduled – check back often!


 

The post Advanced Prospecting with Live Events – Webinar appeared first on Erick Simpson.

About the Author

Erick Simpson's picture

A Technology Businesses and Channel Growth and Transformation Consultant | Business Process Improvement, M&A and Integration Expert

Co-Founder of one of the first "Pure Play" MSPs in the industry, and creator of the MSP Mastered™ Methodology for Managed Services business performance improvement and the Vendor Channel Maturity Level Index™ that identifies IT channel program maturation for strategic growth, Erick Simpson is a strategic technology business growth and transformation specialist. He is experienced in improving top and bottom-line business performance by increasing operational efficiencies, boosting marketing and lead generation outcomes, accelerating sales velocity, shortening sales cycles and maximizing service efficiencies.

With over 30 years of experience in the IT industry as an Enterprise CIO, MSP, Strategic Coach and Consultant, Erick is a Business Process Improvement Expert with hundreds of successful IT Solution Provider, MSP, Cloud and Security practice business improvement consulting engagement outcomes.

One of the most prolific, recognized and sought-after  business improvement and transformation experts, authors and speakers in the industry, Erick has contributed to numerous industry publications and spoken at hundreds of events.

His published works include "The Guide to a Successful Managed Services Practice"; the definitive book on Managed Services, “The Best I.T. Sales & Marketing BOOK EVER!”, “The Best I.T. Service Delivery BOOK EVER!” and “The Best NOC and Service Desk Operations BOOK EVER!”, along with 50 Best Practice Guides.

Consulting Services for MSPs and Channel Vendors: http://www.ericksimpson.com

LinkedIn: https://www.linkedin.com/in/ericksimpson
Facebook: https://www.facebook.com/erickdsimpson
Twitter: https://twitter.com/ericksimpson

 

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