IT and Business Insights for SMB Solution Providers

Internet of Things Meets ProAV: Page 2 of 2

IoT-based audiovisual products are poised to open new opportunities for integrators. By Frank J. Ohlhorst

The convergence of IoT with ProAV will bring ample opportunities to solution providers willing to navigate the intricacies of integration and leverage the numerous APIs that manufacturers are increasingly making available to support customization. That, in turn, will fuel custom IoT solutions that will create new markets for solution providers.

Data visualization is an example, according to Milne. “As enterprises collect increasing amounts of data and partner with the ProAV community to develop systems for developing and presenting their analysis, there will be tremendous opportunities for consultants and service providers to guide their clients towards best practices in data visualization and collaborative work around data,” he says.

How ProAv integrators leverage the technology in the near term to create meaningful value to customers is the challenge. “This is coming at a time when we are still trying to wrap our arms around what we mean by ‘exceptional experiences’ in general,” says Milne. “Now IoT brings entirely new experience opportunities.”

For solution providers looking to make the leap into IoT-based ProAV, resources are available from distributors such as Ingram Micro to help identify technologies and opportunities, and then forge a path forward. That path will probably be a lengthy one, but like all long journeys getting started is as easy as taking a first step.

About the Author

Frank J. Ohlhorst is a technology journalist and IT industry analyst with extensive experience as a business consultant, editor, author, and blogger.

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