In a conversation with ChannelPro today, vice president of North American channel sales Kevin Rooney discussed new additions to Veeam’s partner program and reiterated the company’s commitment to both the channel and the SMB market.
Veeam Software made plenty of product news this week at its VeeamON conference in New Orleans. It also introduced new channel program offerings, however, and shared new information with partners about its strategic goals and plans for realizing them. Here’s a look at some partner-specific highlights from VeeamON, based on a conversation with Kevin Rooney, Veeam’s vice president of North American channel sales.
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Deploying Veeam solutions can require specialized expertise. Veeam itself, however, has no interest in meeting that need.
“We’re not going to spin up our own professional services organization,” Rooney says.
Instead, the company has created a professional services “playbook” that it will provide to a carefully vetted set of partners that have met steep technical and customer service standards. Resellers that clear those bars will become certified members of a new Veeam Accredited Service Partner program that debuted this week. Benefits include:
- Validation and promotion by Veeam as best-in-class providers of professional services.
- Dedicated senior pre-sales advisors.
- Access to best practices guidance and documentation, not-for-resale licenses of the Veeam Availability Suite, and co-branded marketing materials.
At present, Veeam has just 8 Accredited Service Partners, but Rooney expects that number to start climbing soon.
“It will be more widely leveraged in the second half of this year,” he says.
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