IT and Business Insights for SMB Solution Providers

Editorial Calendar

ChannelPro-SMB reports on the technologies and trends that impact the SMB market, including managed services, cloud computing, storage, security, networking, virtualization, hardware, software, and others. 

Daily: ChannelPro-SMB provides business insights and best practices, breaking news coverage, peer advice, opinions from the leading voices in the SMB IT industry, analyst commentary, special content for system builders, and more. 

 

2018

Here are some highlights of our coverage this year. These are subject to change and also only a small example of our daily and monthly coverage:

January

Special Coverage: 2018 Technology Preview 

  • Our annual exploration of what the coming year holds in store for SMB technology and the people who sell and support it. 

The Year Ahead in Processors 

  • What chip makers have in the works for system builders and hardware resellers in 2018. 

 

February

Special Coverage: 2018 ChannelPro State of the Channel Survey 

  • A tour through the results of ChannelPro’s newest research study on trends, attitudes, and opportunities in the SMB channel. 

Running Killer Events 

  • Expert advice on hosting lunch-and-learns, webinars, and other events that draw big audiences and produce big results. 

 

March

Built to Scale: Managed Services 

  • How to prepare a managed services practice for growth. First installment of a four-part series. 

How and Why to Franchise 

  • A look at who should consider joining a franchise organization and best practices for doing so. 

ChannelPro Live Event

 

April

Special Coverage: 2018 Vendors on the Vanguard 

  • Our latest batch of up-and-coming and underappreciated vendors you may not know about, but should. 

Profitability Pro Tips for Print 

  • Advice from experts on maximizing the efficiency—and hence profitability—of print and managed print service offerings. 

 

May

Sifting Through Security Products 

  • Security solutions have never come in more shapes, sizes, and varieties. Which kinds should you sell? 

Sales Pitch 101 

  • The basic sales skills every channel pro needs, explained by the industry’s top IT sales consultants

ChannelPro Live Event

 

June

Built to Scale: Cloud Computing 

  • How to prepare a cloud services practice for growth. Second installment of a four-part series. 

ChannelPro’s Second Annual Summer Reading List 

  • Recommendations from MSPs and VARs on business-boosting books that channel pros should take with them on vacation. 

 

July

Special Coverage: 2018 ChannelPro Readers’ Choice Awards 

  • The latest look at which vendors and distributors rate highest among our readers in top market categories. 

Hardware Roundup 

  • New and notable hardware products from the first half of the year. 

 

August

Rethinking Small Business Storage 

  • Disk, flash, or both? Cloud, local, or a mix? Our exploration of the changing small business storage landscape will help you decide. 

Secrets to Pricing Success  

  • A guide to mastering a difficult yet critical task. 

 

September

Built to Scale: VoIP/UCaaS 

  • How to prepare a voice or unified communications practice for growth. Third installment of a four-part series. 

Quick Internet of Things Solutions 

  • Simple, specific, and practical starter IoT solutions that any channel pro can deliver. 

ChannelPro Live Event

 

October

Profiting from Digital Transformation 

  • A look at what Gartner calls a $1.3 trillion market opportunity means for channel pros. 

Marketing Plan 101 

  • Why every channel pro needs a written, specific marketing plan, and how to go about creating one. 

 

November

Special Coverage: 2018 ChannelPro All-Star Awards 

  • ChannelPro’s editors honor vendors who’ve made a significant impact on the SMB channel in the past year.

Maximizing Contract Renewal Rates 

  • What managed and cloud service providers can do—other than provide stellar service—to make re-upping clients quick, painless, and sure fire. 

ChannelPro Live Event

 

December

Built to Scale: Security 

  • How to prepare a security practice for growth. Fourth installment of a four-part series. 

Outdoor Signage Solutions 

  • An exploration of the challenges and opportunities associated with delivering digital signage solutions tough enough to brave the elements. 

 

2019

Here are some highlights of our upcoming coverage next year. These are subject to change and also only a small example of our daily and monthly coverage:

January

Special Coverage: 2019 Technology Preview 

  • What the year to come holds in store for MSPs, integrators, and other channel pros.

Optimizing Managed Service Bundles 

  • How to offer just the right combination of services at just the right price to win business and fatten your bottom line. 

 

February

Special Coverage: 2019 ChannelPro State of the Channel Survey 

  • ChannelPro’s exclusive annual research study of trends, attitudes, and opportunities in the SMB channel. 

Sealing Off Newfangled Security Threat Vectors 

  • How to secure underappreciated vulnerabilities, from printers and IP cameras to smart lightbulbs and beyond. 

 

March

Profit Fuel, Part 1: Developing IP 

  • Avoiding commoditization and margin erosion by building resellable products all your own. 

Sales Advice for People Who Hate Selling 

  • Tips from sales experts for shy people, introverts, and techies. 

ChannelPro Live Event

 

April

Special Coverage: 2019 Vendors on the Vanguard 

  • ChannelPro’s latest roundup of lesser-known, underappreciated, up-and-coming vendors. 

Workspace Optimization Solutions 

  • How to blend hardware, software, and services in ways that will boost employee productivity for your clients. 

 

May

Coping with Consolidation 

  • Thriving and surviving in an era of accelerating managed services M&As. 

Personalized Signage 

  • How to build interactive, individualized, and responsive digital signage solutions.

ChannelPro Live Event

 

June

Profit Fuel, Part 2: Building Custom Cloud Solutions 

  • How to make real money in the cloud by moving beyond migration, deployment, and management. 

ChannelPro’s 2019 Summer Reading List 

  • Business books worth taking along on vacation, according to channel pros like you. 

 

July

Special Coverage: 2019 ChannelPro Readers’ Choice Awards 

  • The top names in all the product and service categories you care about, as selected by ChannelPro readers. 

Midyear Hardware Roundup

  • 2019’s best new PCs, servers, gaming gear, peripherals, and more. 

 

August

Customer Onboarding Success Secrets 

  • Guidance from experienced channel pros on getting new client relationships off to a successful, efficient, and profitable start. 

Opportunities in Education 

  • Top IT spending trends in schools, colleges, and universities. 

 

September

Profit Fuel, Part 3: Application Development 

  • Coding your way into higher margins and meaningful competitive differentiation. 

Beating the IT Labor Crunch 

  • Good help has never been harder to find. Here’s expert advice on finding, hiring, and retaining top tech talent. 

ChannelPro Live Event

 

October

Solid Gold Marketing Campaigns 

  • Creative, can’t miss recipes for finding and winning new business. 

Stepping into Security Consulting

  • Expanding past security basics into assessments, training, and more. 

ChannelPro Live Event

 

November

Managed Services Automation 

  • Actionable advice on boosting profits by streamlining processes.

IoT in the Construction Industry

  • Solution and service opportunities in one the hottest Internet of Things verticals. 

ChannelPro Live Event

 

December

Special Coverage: 2019 ChannelPro All-Star Awards 

  • ChannelPro’s editors honor vendors who’ve made a significant impact on the SMB channel in the past 12 months. 

Tapping into Distributor Services

  • Where, when, and how to grab more revenue and new customers by outsourcing services to your distributors. 

Advertising information is found here.

 

ChannelPro SMB Magazine
SUBSCRIBE FREE!

Get an edge on the competition

With each issue packed full of powerful news, reviews, analysis, and advice targeting IT channel professionals, ChannelPro-SMB will help you cultivate your SMB customers and run your business more profitably.